
Lemongrass on the verandah
Culture feature energy → candle collection. Article CTA lands on merch with context.
Shop candlesMagazine · Culture · Merch
Editorial that lands on product — bestsellers and gift guides up front. Shop is never buried. Express checkout energy on the merch path.
Primary CTA = Shop. Prices live on homesweetjamaica.com — none invented here.
Story → shop modules
Steal theme: editorial deep-link → PDP. Each story module offers a shop path — readers don’t hunt the store.

Culture feature energy → candle collection. Article CTA lands on merch with context.
Shop candles
Magazine voice on a tee. Bestsellers path for casual fans who skip the long read.
Shop apparelBestsellers
Choice-paralysis kill. No invented prices — Shop opens the live catalog.
Jamaica gift guides
Story LTV + shop AOV together (pattern from ALL_INDUSTRIES §7).
Shop bundlesPrimary path is Shop — Stripe / Printify express checkout on the live site.
Shop Home Sweet Jamaica